Generic Agent Prompts

Universal prompts for any MCP-compatible agent.

If you are building your own agent or using a client not listed here, these prompts follow a “tool-first” structure that works across most LLMs.

The “Search Discoverability” Check

Ensures your content is being found.

1. List all sitemaps for https://example.com.
2. Check for any sitemap errors.
3. Find any pages in the sitemap that are NOT currently indexed by using the URL inspection tool on a sample of 5 pages.

The “Portfolio Overview”

Useful if you manage multiple properties.

1. List all sites in my Search Console account.
2. For each site, get the total clicks and impressions for the last 7 days.
3. Which site had the highest percentage growth in non-brand traffic?

The “Health Check” Prompt

Monitor the health of one or all sites.

1. Run a health check across all my Search Console properties.
2. For each site, report the status (healthy / warning / critical) and any issues found.
3. For sites with critical status, use the drop attribution tool to check for algorithm update correlation.
4. Provide a ranked list of sites that need attention, with specific next steps for each.

The “Cross-Engine Comparison”

Compare Google and Bing performance for any site.

1. Use the compare_engines tool to compare Google and Bing data for https://example.com over the last 28 days.
2. List the top 10 keywords with the biggest ranking gap between the two engines.
3. Flag any keywords with a 'bing_opportunity' or 'google_dependency_risk' signal.
4. Summarize which engine is underperforming and suggest 3 actions.

Common Tips for Custom Agents

• Specify Dimension: When asking for analytics, specify if you want it by query, page, country, or date.
• Specify Engine: Most tools accept an engine parameter (google or bing). Use compare_engines to query both at once.
• Limit your scope: LLMs work best when they process chunks of data. Instead of “Analyze everything,” use “Analyze my top 50 pages.”
• Ask for reasoning: Always include “Explain why you reached these conclusions” at the end of your prompt to see the agent’s logic.